Ashley, Ashley, Ashley…what are we going to do with you? First of all, one of my least favorite […]
After hearing about the well-publicized 2017 Oscars envelope debacle, I assumed that heads would roll at PriceWaterhouseCoopers. I saw […]
I love data. I also love free stuff. That’s why this is one of my favorite tools. By using Facebook Audience Insights with Custom Audiences, you can learn an incredible amount about your customers. A few years ago, these insights would cost tens of thousands of dollars and would require a lengthy research project.
Today, you can create leverage the power and reach of Facebook to get rich insights within minutes.
Check out my inaugural episode of the nerdCMO Marketing Minute.
A friend sent me a poorly written sales email from his BMW dealer. Not only did it include grammatical errors, but it was missing some basic best practices in demand generation.
The last time that I was working on a real podcast program was back in about 2005, right […]
I get a lot of prospecting emails – and a few of them are pretty good. Most of […]